Retailing for truly great brands
is really an extension of the
developers’ brand philosophy and
Truly great luxury retailers
understand the individuality of
They artfully create presentations
and atmospheres for their product
offerings that consistently attract
and keep brand advocates.
This is a talent that is attractive and
ADDS VALUE FOR PREMIUM CLIENTS.
NEVER BEFORE ...
have all the automotive
group OEMs been so
committed to growth in
NEVER BEFORE ...
has the luxury automotive
market served so many
generations of Americans
... all demanding a great
luxury retail experience.
NEVER BEFORE ...
has there been so much
product choice and
... with “time” and
becoming the new luxury.
NEVER BEFORE ...
have the automotive
retailers had this great
of an effect on product
positioning and value
their efforts in client
THE WINDOW OF OPPORTUNITYFOR RETAIL EXCELLENCE HAS OPENED
Give great people a career opportunity in luxury retailing as a top professional
… so we can advance the art of retailing one professional at a time
THE LUXESCHOLARS 12-STEP SOLUTION TO BUILDING A HIGH PERFORMANCE TEAM IN NEW LUXURY RETAIL DEALERSHIPS
The Neuroscience Curriculum component of the LuxeScholars Education and Training Program is designed to enhance the skills and perception of top-tier luxury automobile sales professionals. By providing a new and deeper understanding of human behavior and incorporating recent discoveries in the brain sciences in to our syllabus, LuxeScholars’ Education and Training program is able to bring remarkable new insight to the fundamental questions of how we think, how we decide, how we learn, and how we experience the world around us.
The role of emotion in decision making
The role of status
Brain smart negotiation
The profound affect of the physical environment on how we feel
The LuxeScholars Education and Training Program is a three-week online and interactive course. Our program is comprised of 11 classes, plus a full day of live classroom instruction and student participation.
The program is open to high-achieving sales professionals already working in the luxury segment who seek to raise their performance levels; and carefully vetted candidates who aspire to a career in luxury sales and service.
A rigorous pre-acceptance screening process of assessment testing and personal evaluations help us identify those students with the greatest likelihood of success as a luxury retailing professional.
The course curriculum includes initial assessment testing, three weeks of on-line training with interactive instructors, and a full day of live classroom instruction and coaching.
Learn while you earn
The program is designed for minimal impact on your daily activities and work schedule. In addition to convenience, students enjoy the added benefit of being able to immediately apply classroom learning in real-world sales situations.
A unique feature that sets LuxeScholars graduates apart from the rest. Upon successful completion of all course requirements, students will receive official certification of proficiency in luxury sales. In addition, they will also enjoy access to a variety of alumni resources for enhancing and advancing their careers.
What to Expect
LuxeScholars Education and Training provides students with the tools and skills necessary to become successful in a rewarding career in luxury sales and service by combining advanced educational technology with scientific methodology to raise personal performance levels.
Assessment –To afford our student’s the highest probability of success, LuxeScholars employs a rigorous pre-acceptance screening process comprised of assessment testing and personal evaluations that can help forecast the likelihood of success within the profession of luxury retailing.
Education and Training – Combining the latest classroom technology with the application of proprietary neuroscience, LuxeScholars can source, train and deliver highly qualified and skilled personnel able to perform at the top tier within the highly specialized career of luxury sales and service professionals.
Who Can Participate – We offer our Education and Training programs to existing sales professionals already working in the luxury segment and to aspiring and carefully vetted candidates who desire to pursue a career in luxury sales and service.
A graduate-level education in luxury retailing.
Curriculum – All qualifying candidates receive comprehensive instruction specifically designed for the luxury marketplace. The course curriculum includes initial assessment testing, three weeks of on-line training with interactive instructors and a full day of live classroom instruction and coaching. Graduates are tested for competency and certified as proficient at luxury sales and service.
Professional Referral – Upon successful completion of the required curriculum, students receive Certification of Competency in the luxury sales field and are qualified for direct referrals to our LuxeScholars business clients as well as consideration for employment by luxury retailers everywhere.
a member of the LuxeScholars Guild, an alliance of luxury sales professionals.
Opening a new dealership is not something that just happens with luck. Open points need to be approached with thorough research on the brand, the market and the opportunity. The way that you express your company’s history, leadership, mission and purpose will be vital factors in you opportunity to win the open point.
Market Activity and Community Relations
Existing facilites & Locations
Mission & Purpose
Your Business Plan
Market Analysis & Key Strategies for Success
Facility Concepts with Retail Capacity Plan
Marketing Communications Plan
The Real Business Opportunity
Overcoming Market Challenges
Creating a Sustainable Competitive Advantage
4.0 - THE REAL BUSINESS OPPORTUNITY
for Jaguar Land Rover
From the beginning, Your dealership has looked beyond the obvious attraction of the JLR business potential. We see that the real opportunity is to create a next generation JLR retailing center that appeals to a new generation of Jaguar Land Rover enthusiasts.
This is what JLR Canada should expect from us. We can be your dealer who promotes and sells cars for your full range of vehicles including your limit¬ed edition ultra high models.
Doing this correctly will have a significantly positive impact on JLR business throughout the Greater Toronto area. By appointing your dealership as their authorized dealer, JLR Canada and the dealer group can partner in the advancing the image and street presence of Jaguar and Land Rover in the heart of the fastest growing area of Greater Toronto.
Here are the Opportunities and Challenges we see that could propel JLR to a true Tier 1 luxury position in this market area.
Opportunity to Focus Competitive Effort
This area is an established growth market for Import High Group vehicles. The share of IHG sales to total industry far exceeds the Ontario and National average.
All three GHG competitors will open new stores in the market at virtually the same time and in the same location in the market.
What an amazing opportunity to prove that JLR’s style and manner of doing business is different and better. Your Dealer is totally committed to JLR success in this market and is prepared to invest $19M in this retail mission.
Opportunity to Leverage Change Initiatives and Investments
Your dealer is proposing an innovative launch plan for JLR that leverages the strength of your dealer's group and our knowledge of the market as an existing luxury dealer in the market.
No other dealer group can come close to representing JLR in this way and achieve a vertical launch as your dealer can.
Opportunity for a Dynamic HR Plan ... with no orientation or start-up delays
Every new dealership has start-up issues. These are compounded by adjusting to new brands, new markets, new teams and new management.
Your dealer plan which brings new team members together for advanced corporate projects prior to the launch is bold and unique ... just like the JLR products they will represent.
This is an amazing opportunity to find and develop excellent “right fit” employees for JLR ... and virtually eliminate new dealer start-up issues.
Opportunity for Client Engagement for JLR Development
The JLR clients who live and work in the market now are most likely our brand enthusiasts. As soon as we begin development of the new JLR of we can begin exposing these clients to the “World of Dealers” via pre-launch communication and events.